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Music Business

Music Business Certificate

Book a tour and learn how you can develop the industry knowledge required to pursue a successful career in the music industry.
Campuses
Amsterdam
Duration(s)
8 months
Music Business Certificate
Course Durations
8 months
Start Date(s)
January 2025
Music Business Certificate
Start Dates
Amsterdam
  • January 2025

  • May 2025

  • September 2025

Entry Requirements
Music Business Certificate
Domestic Entry Requirements
Entry Requirements
Minimum age of 16 years
The course is taught in English and English intermediate level skills are required
For non-EU students, a valid VISA for the entire duration of the selected course is required prior to enrolment. The registration at SAE Institute cannot grant you a Student Visa in the Netherlands.
Fees
Music Business Certificate
Domestic Fees

Students studying higher education courses may be eligible for various forms of funding, including student loans and grants. There may be some differences depending on the region you come from.

Visit the Course Fees section

YOUR CAREER IN MUSIC BEGINS NOW

Learn real world skills In the Music Business Certificate, you will develop the industry knowledge and entrepreneurial skills required to pursue a career in the music business. The course is managed and taught by industry professionals and practitioners with years of experience, across the key areas of the music industry.
Practical, immersive training The course covers core aspects of the contemporary music industry ranging from music management and promotion to music copyrights and synchronisation, tour management, music publishing, music contracts, music data and more.
Creative collaboration With close links to the industry, you'll also benefit from guest lecturers (such as managers and record label executives), seminars & workshops and will have the opportunity to take part in real life music business cases with industry partners .
Expand your career The course is ideal for musicians and artists, social media managers and marketeers, lawyers, journalists, music producers, creative media producers and music lovers that want to get involved in professional and artistic projects.

Music Business course covers:

The Recording Industry Publishing Synchronisation Live Music Industry Distribution Artist Management Business Skills Entrepreneurship History of the Music Industries Industry Engagement Press & PR Marketing Social Media Management Digital Marketing

Course Structure

Study Modules
Introduction to the Music Business
Trends in the Music Business
Copyrights
Contracts
Practical Law
Trademarks
Copyright Societes
Trends in the Music Business (part 2)
Artist Management
Tour Management
The D.I.Y. Artist in the Music Industry
How to Pitch yourself / Marketing in the Music Business
PR for music / Marketing in the Music Business
Marketing in the Music Business
Monetizing music data
Music data are changing the music business and are increasingly important for career strategy and artist promotion. What data can musicians use? How can they use it for their careers? How can you use data for labels, bookings, etc?

Capitalizing on music talent
Artist management means capitalizing on talent. In these live-music times, it is highly linked to tour management. But we will also focus on innovative ways of capitalizing talent, like music synching (to e.g. films or commercials), VR, holograms, games, multichannel events.

The right deals with the right partners
New business models for music demand smart new deals. Sometimes with new partners. What’s the right deal for the right music? Who are tomorrows relevant partners?

Real-life music business cases
What are the day to day challenges a music company faces? What IP, contract, marketing, international issues have to be dealt with? How to use music data? What is the new business for music? Students start working in groups on real-life music cases and present their findings for music businesses that are partnering with this course. Partners are booking agents, labels, publishers, management companies.

What jobs will this course lead me into?

  • Record Label Owner
  • Band/Artist Manager
  • PR Director
  • Music Journalist
  • Booking Agent
  • Royalty Analyst
  • Digital Strategist
  • Social Content Editor
  • Tour Promoter
  • Touring Manager
  • Event Manager
  • A&R Manager

Student Spotlight

DENI AND DJ
MUSIC BUSINESS STUDENTS TELL US ABOUT THEIR DOCUMENTARY ‘LOVE OF MUSIC’
Read more
TANIA LAPUZ
MUSIC BUSINESS STUDENT TELLS US ABOUT HER WORK WITH SHE MUSIC GLOBAL
Read more

Course FAQs

Yes, our new course is designed to cover all aspects of the music industries, with input from industry professionals as well as our own practising industry experts.

We will supply you with all of the necessary tools to have a successful career in the creative industries.

Our students are encouraged to collaborate with other disciplines as much as they can. There are many opportunities and requirements to work with students from other courses throughout the study path.

Read more

YOUR DREAM CAREER BEGINS NOW

With our industry connections, specialised teachers and personalised education in world-class facilities, you can unleash your creative future with confidence.
How can we help you?
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